SET YOURSELF UP FOR SUCCESS
🔥 Red Hot Copy Critiques: Turn Up the Heat on Your Marketing
You’ve got a good thing goin’. Your copy’s solid, maybe even downright decent. But decent doesn’t keep the lights on…or blow the roof off your sales goals.
If you’re aiming for copy that commands attention, sparks connections, and sells like gangbusters, you’re in the right place.
Hi, I’m Lorrie (but my friends call me Lo).
And I’m your soon-to-be favorite copy whisperer. I’ve spent over two decades in the trenches, copy-chiefed more than 14,000 pieces of copy, and helped launch over 1,000 products.
That’s a lot of headlines, hooks, and high-stakes moments.
I know what works, what flops, and what makes readers whip out their wallets.
Here’s how it works
There are three levels to choose from to rev up your marketing firepower. The difference depends on how much copy you need jumpstarted to fuel the fire that drives the sales.
Once you make your selection and reserve your spot on my calendar, you have one full year to submit your copy. I’ll be in touch to let you know when your copy is ready.
Typically it will be within a week or two, but times vary according to my other commitments.
OPTION 1: Scorch Session
A no-frills, straight-to-the-point critique that burns through the fluff
(500 words or less)
This option works best for emails, opt-in pages, and social media posts.
$400
OPTION 2: Firestarter Fix
Quick and focused feedback to jumpstart your marketing
(2000 words or less)
Pick this when you need help with a strong opening, putting together an offer, or multiple emails, to name a few.
$1,000
OPTION 3: Towering Inferno Critique
Full stack marketing critique where your copy gets a fiery rebirth
(15,000 words or less)
This is your solution to tighten up all the cogs in the machine. Perfect choice when you have the moving parts of the traffic driver (email, ad, or social), opt-in, the sales page, and the thank you page. (And I have tricks to keep the sale sold that only veterans are wise to!)
$4,000
With all my Copy Critiques, you’ll get:
- Private, recorded critiques where I dig deep into your copy.
- A clear roadmap to tighten, polish, and amplify your words.
- My secret sauce for creating irresistible messaging that sells to women (and everyone else).
- A dose of my signature humor, sass, and no-BS honesty.
✨ Why settle for good when you can have great?
I’ll show you exactly where your copy’s shining…and where it’s falling flat on its face.
You’ll walk away with actionable tweaks, pro-level insights, and the confidence that your marketing is finally living up to its potential.
What’s the secret to copy that converts?
It’s not just about words…it’s about connection.
Today’s buyers are savvier than ever. They sniff out inauthenticity like a dog at a BBQ.
If your copy doesn’t spark rapport and build trust fast, it’s game over. I’ll help you bridge that gap.
💡 Are you ready to…
- Create messages that hit home and stick in your reader’s mind?
- Speak the secret language of persuasion that turns browsers into buyers?
- Transform your copy from “meh” to “must-have”?
When you’re ready to level up to A-list status, step into my office.
Let’s fan the flames of your success. Because lukewarm just isn’t your style.
Lorrie Is a fantastic instructor…
“Lorrie isn’t just a natural born copywriter, but a superb coach as well. When I went through John Carlton’s Simple Writing System course, Lorrie was a fantastic instructor, giving me the feedback I needed to polish up my weak points and make my strengths as a copywriter really shine.
Thanks to her coaching, I was able to really take my copywriting to the next level, and get the confidence I needed to land my dream job with at Agora Financial only a few months later!
Put her to the test and don’t be surprised if she blows your expectations away as well! Why are you still reading this? Reach out to her, now!”
Joseph Guida
Lorrie Catches Opportunities to Improve Others May Not See
“Whoever said perfection doesn’t exist, never had copy reviewed or written by Lorrie Morgan. As a mentor/copy chief, her countless years of experience and natural brilliance allow her to catch opportunities to improve that others may not see. And in this game, we know that means higher conversions and potentially life-changing results.”
Mike Schwenk
Copywriter
Now He Works For An 8-Figure Marketing Agency
“I always knew I had more to learn in copy, but it was hard to figure out what I didn’t know and who to trust.
It also didn’t help that copy was my side hustle at the time and it felt like I was trying to fit square pegs into round holes.
So when I saw an opportunity to get feedback from Lorrie, I jumped on the opportunity and decided to worry about how I’d make more money later.
Well, it paid off. Lorrie saw blind spots in my copy that I didn’t even know existed, she (figuratively) ripped my copy to shreds… and I’m so glad she did.
Fast forward to now, and I work for an 8-figure marketing agency in Nevada where I copyboard with the CEO 1-2x a week, and I get to write with zero handholding.
Thank you so much for your feedback, Lorrie! Your teaching literally changed my life on this crazy misadventure.”
Soe Tun,
copy-doctor.com
One of The Best Copy Mentors in The Industry!
“As the Copy Chief for Moxie, Lorrie worked one-on-one with our team of writers providing detailed feedback on projects as well as ongoing guidance and mentorship to help develop their craft.
Constructive criticism is one of the most powerful ways any writer can become better at what they do, and having Lorrie provide daily feedback to our writers made all the difference in the world. With her decades of experience combined with an editor’s eye for detail, she helped mold and shape our writers to become the very best. If anyone is seeking to become a better writer and develop their craft, Lorrie is one of the best copy mentors in the industry!”
Anika Watkins
Moxie Copywriting
Hands-Down the Best Writing Mentor I’ve Ever Had
“Lorrie is hands-down the best writing mentor I’ve ever had. Her feedback is specific and immediately actionable yet she also puts her feedback in a context that allows me to carry it through to my next piece.
If you’re looking to level-up your writing game, look no further. She’s the real deal and will elevate your writing beyond where you think it can go.”
Maddie Michaud
Blue Spec Marketing
The Consummate Coach and Mentor
“As a writer, I know first-hand how much better my copywriting improved at an accelerated pace under Lorrie’s guidance. Is she tough? Yes. Is she fair? Absolutely. Is she an absolute delight to work with? That’s an understatement if there ever was one!
There’s zero doubt I leveled up faster and produced better copy – and results – by working with Lorrie. And I’ll admit I was nervous about someone of her caliber reading and critiquing my work. But she’s got such a calm, fun, helpful demeanor, you feel like you are free to relax and be yourself. She’s the consummate coach and mentor. I recommend Lorrie without hesitation to anyone who wants to transform into the best writer they can possibly be.”
Brad McMillen
MacStrat
She’s Made Me Such A Stronger Writer
“The guidance I received from Lorrie is worth the value of every single copywriting course I have taken 10 times over! She taught me how to decipher client-speak, nail so many different voices, and become proficient in myriad forms of copywriting. She makes the challenge fun and her critiques are a delight! She’s made me such a stronger writer; I cannot recommend her highly enough. If I were to choose only one resource to advance my copywriting skills, I would choose mentoring with Lorrie hands down!”
Jam Thomson
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